Fixture manufacturers rely on Merchant Mechanics' 3rd party objectivity to evaluate their product's performance in target environments. Understanding patterns in consumersawareness and engagement with respect to test fixtures empowers our clients with empirical and data-driven results that outperform traditional qualitative market research studies by providing critical insights into the ways that consumers are impacted by fixtures, both in their behaviors as well as their attitudes.
Merchant Mechanics insights assist fixture manufacturers in prototype testing prior to large scale rollouts, enabling them to understand which elements are key to a fixture's success and which have room for optimization in their performance. In turn, fixture manufacturers rely our services to generate objective, consumer-driven sales data for marketing and presentation collateral.
Read more about our services for Fixture Manufacturers.