Digital Signage & Out-of-Home Media
Merchant Mechanics is a pioneer provider of digital signage research for retailers, content providers and signage designers. Digital signage and other out-of-home (OOH) media technologies and applications continue to evolve and proliferate in a wide variety of commercial venues. Prior to large scale roll-outs, Merchant Mechanics' clients count on our proprietary prototype testing services as a means to reliably and effectively determine the impact of new signage concepts as well generate predictive models for improving content efficacy.
Our track record in digital media research is comprised of a long and impressive history. From the United States Postal Service's first major digital signage initiative to public mall spaces to retail and academic institutions, we draw from a broad base of experience to help each client collect, understand and leverage key consumer exposure and perception metrics.
Read more about our digital signage research services.